From today forward, I will be blogging exclusively on LinkedIn. LinkedIn calls it a "newsletter", the home page for which is here. On...

Price for the future, not the past. It doesn't matter that it took 6 hours a month on average to manage sites the past 3 years, or merits...

What if 2024 turns out to be a banner year for economic performance? Does your pricing support the investments you'll need to make in...

There was supposed to be a serious recession in 2023, but it never came. Instead, economic growth is strong, inflation is rapidly...

Tis the season for annual renewals. If your customer has a renewal expiring at year end, and they've been dragging their feet, you need...

Pricing leaders have a great opportunity and- I'd submit, a great obligation- to influence the organization towards keeping its...

Last thought on pricing mistakes- if your pricing is delivered by humans, there will be mistakes. The vast majority of pricing...

Sometimes you will realize a significant pricing mistake after the pricing was sent but before a contract is signed. I don't care what...

Sometimes you will price an offering incorrectly. Say you price an offering for a customer today at $35,000, the customer signs up, and...