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MEET JOEL WHITE

Joel helps organizations improve their financial and pricing performance by providing unique, objective insight into the challenges and opportunities they face. He'll help you assess the improvement potential for your business, make rapid progress towards the desired outcome, then equip your team to sustain and enhance those improvements for the longer term.

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Joel brings over 20 years of proven expertise helping companies rapidly increase the profitability and effectiveness of their operations. He launched Marketcap Consulting in June 2021 and has since completed over 70 projects across 40 organizations.

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Prior to starting Marketcap Consulting, Joel led the project finance, proposals, and contracting functions at a small/midsize CRO which was successfully acquired in December 2020 following a rapid turnaround in its financial performance.

RECENT PROJECT EXAMPLES

BENCHMARKING ASSESSMENT

Marketcap Consulting performed a comprehensive benchmarking assessment of a larger midsize CRO’s pricing rates, algorithms, and tool. The assessment included…

PRICING TOOL DEVELOPMENT

Marketcap Consulting worked with a rapidly growing medical device CRO who needed to consolidate multiple regional pricing tools into a single consolidated pricing tool…

PROJECT FINANCE SETUP

Marketcap Consulting helped a cybersecurity services provider configure its systems and develop tools and templates to manage the finances of its projects…

DUE DILIGENCE SUPPORT

Marketcap Consulting project managed the due diligence response process for Highline Sciences with respect to its recent acquisition by Tempus.

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